https://anderswendel.dk Anders Wendel Thu, 24 Apr 2025 08:19:18 +0000 https://anderswendel.dk en https://anderswendel.dk/mothercare Mon, 23 Apr 2018 10:39:09 +0000 Anders Wendel https://anderswendel.dk/mothercare mothercare #BodyProudMums was not just the first time postpartum bodies have been seen in advertising, these beautiful prints were a celebration of an aspect of motherhood that is rarely portrayed in any area of the media.Over 80% of mums in the UK have admitted comparing their post-baby bodies to unrealistic ideals, with 90% of women aged 18-25 expecting their bodies to compete with celebrities and what they see in the media. This campaign won second place in the TFL Women We See competition, which challenged brands to create work with gender diversity. The work won two pencils at D&amp;AD and was shortlisted for the Glass Cannes Lions. <img width="1340" height="838" width_o="1340" height_o="838" data-src="https://freight.cargo.site/t/original/i/29439c924a9b025bb41d94b532476ace8067ebd2cbb7cb618056dda7a86fa9a1/JPG.jpg" data-mid="166909473" border="0" src="https://freight.cargo.site/w/1000/i/29439c924a9b025bb41d94b532476ace8067ebd2cbb7cb618056dda7a86fa9a1/JPG.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/3a99d1736768cfc296087674a470a2c37e2daaf4541c5e01214c4dd890680745/UnseenMums_Kesia_DEP_LiveDate_190225.jpg" data-mid="166909466" border="0" src="https://freight.cargo.site/w/720/i/3a99d1736768cfc296087674a470a2c37e2daaf4541c5e01214c4dd890680745/UnseenMums_Kesia_DEP_LiveDate_190225.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/9b3bd5732c1565af2376228d843e9e7ae15448f573c0181cc06854ffc476f212/UnseenMums_Eleanor_DEP_LiveDate_190225.jpg" data-mid="166909464" border="0" src="https://freight.cargo.site/w/720/i/9b3bd5732c1565af2376228d843e9e7ae15448f573c0181cc06854ffc476f212/UnseenMums_Eleanor_DEP_LiveDate_190225.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/9845bc2a1d9c0ac229499d5fc59c114dd1965ded01e9262ead0fd571be0d9d5b/UnseenMums_Tina_DEP_LiveDate_190225.jpg" data-mid="166909472" border="0" src="https://freight.cargo.site/w/720/i/9845bc2a1d9c0ac229499d5fc59c114dd1965ded01e9262ead0fd571be0d9d5b/UnseenMums_Tina_DEP_LiveDate_190225.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/edbe124cb9c1b865675b00fd6d590249605aad476f4af0ba43a0aed37967cefb/UnseenMums_Harriet_DEP_LiveDate_190225.jpg" data-mid="166909465" border="0" src="https://freight.cargo.site/w/720/i/edbe124cb9c1b865675b00fd6d590249605aad476f4af0ba43a0aed37967cefb/UnseenMums_Harriet_DEP_LiveDate_190225.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/0dd16d3a96c0410ddc324c22886c0e9561f0f5ccc833a0d3aaede34624f6f872/UnseenMums_Louise_DEP_LiveDate_190225.jpg" data-mid="166909467" border="0" src="https://freight.cargo.site/w/720/i/0dd16d3a96c0410ddc324c22886c0e9561f0f5ccc833a0d3aaede34624f6f872/UnseenMums_Louise_DEP_LiveDate_190225.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/38197b965d426948c313d0e7149f3a7c5a8eff4389c14c90041c81f9151ef4d9/UnseenMums_Tesha_DEP_LiveDate_190225.jpg" data-mid="166909471" border="0" src="https://freight.cargo.site/w/720/i/38197b965d426948c313d0e7149f3a7c5a8eff4389c14c90041c81f9151ef4d9/UnseenMums_Tesha_DEP_LiveDate_190225.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/57c966376483215e24d984d42f6f1a509ed60df2e81e8f26ff7f2f8fb86e73aa/UnseenMums_Nardy_DEP_LiveDate_190225.jpg" data-mid="166909468" border="0" src="https://freight.cargo.site/w/720/i/57c966376483215e24d984d42f6f1a509ed60df2e81e8f26ff7f2f8fb86e73aa/UnseenMums_Nardy_DEP_LiveDate_190225.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/c7a6b5a0b5ca4670f0f34d2d19b1b4a1767add29574e2f7bf3cb9535222f2241/UnseenMums_Sabra_DEP_LiveDate_190225.jpg" data-mid="166909469" border="0" src="https://freight.cargo.site/w/720/i/c7a6b5a0b5ca4670f0f34d2d19b1b4a1767add29574e2f7bf3cb9535222f2241/UnseenMums_Sabra_DEP_LiveDate_190225.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/46f35e6a4ef1bc5cc2d23eae3c440a29d9f3e66232bde6dc495e857b6cde44b4/UnseenMums_Sophia_DEP_LiveDate_190225.jpg" data-mid="166909470" border="0" src="https://freight.cargo.site/w/720/i/46f35e6a4ef1bc5cc2d23eae3c440a29d9f3e66232bde6dc495e857b6cde44b4/UnseenMums_Sophia_DEP_LiveDate_190225.jpg" /> <img width="720" height="1280" width_o="720" height_o="1280" data-src="https://freight.cargo.site/t/original/i/9af933c3c0c4a2d3bce2733ca678de339344f75f613d58e61cc1260beb091402/UnseenMums_Chantelle_DEP_LiveDate_190225.jpg" data-mid="166909463" border="0" src="https://freight.cargo.site/w/720/i/9af933c3c0c4a2d3bce2733ca678de339344f75f613d58e61cc1260beb091402/UnseenMums_Chantelle_DEP_LiveDate_190225.jpg" /> Photography by Sophie Mayanne Awards D&amp;AD Wood Pencil (Poster Campaign) D&amp;AD Wood Pencil (Casting) D&amp;AD Shortlist (Press Campaign) D&amp;AD Shortlist (Existing Sites Poster Campaign) D&amp;AD Shortlist (Photography) D&amp;AD Impact Shortlist (Equality &amp; Diversity) D&amp;AD Impact Shortlist (Health &amp; Wellness) Cannes Glass Lions Shortlist One Show Shortlist (Billboards &amp; Transit) One Show Shortlist (Health &amp; Wellness) Campaign BIG Awards Gold (Retail Campaign) APG Strategy Awards Gold Winner, Creative Review Photography Annual 2019 - Ads Of The Year Print Of The Week: LUERZER’S ARCHIVE Ad Of The Day: Campaign Magazine Editor's Pick: Ad Age https://anderswendel.dk/PayGapPound Thu, 14 Nov 2019 12:02:28 +0000 Anders Wendel https://anderswendel.dk/PayGapPound Pay Gap Pound The Pay Gap Pound set out to make the gender Pay Gap personal, as there is nothing more personal than the cash in your pocket… 100 counterfeit one-pound coins were fordged which, on first inspection, looked identical to legal tender... but look closer and you’ll see that the coins have a value of just 82 pence. A campaign website got more personal still, as it allowed women to generate the coin showing the pay gap in their own profession -&nbsp;https://www.paygappound.co.uk/ <img width="900" height="600" width_o="900" height_o="600" data-src="https://freight.cargo.site/t/original/i/7737ecfc3a8aa16e2a306d58f7ca3a6fa4649535286a011ac40af1b489569051/Pay-Gap-Pound_PressAd_20191107-RGB_Two-Coins_20191108.jpg" data-mid="166909476" border="0" src="https://freight.cargo.site/w/900/i/7737ecfc3a8aa16e2a306d58f7ca3a6fa4649535286a011ac40af1b489569051/Pay-Gap-Pound_PressAd_20191107-RGB_Two-Coins_20191108.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7e4b7a105aef7a520c0714efec16ca2654890d956ac196fa4c773729fd315728/Pay-Gap-Pound-Social.001.jpeg" data-mid="166909477" border="0" src="https://freight.cargo.site/w/1000/i/7e4b7a105aef7a520c0714efec16ca2654890d956ac196fa4c773729fd315728/Pay-Gap-Pound-Social.001.jpeg" /><img width="800" height="1066" width_o="800" height_o="1066" data-src="https://freight.cargo.site/t/original/i/8f5d44ba95ad50a9b14d27e2005300f25b0f5415ab3983d1ee74d4c9afec633c/0.jpg" data-mid="166909478" border="0" src="https://freight.cargo.site/w/800/i/8f5d44ba95ad50a9b14d27e2005300f25b0f5415ab3983d1ee74d4c9afec633c/0.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/573ed4d4064e65a592f409b8ebcb7fa3e580ba082459e3c3eab6a3c65a4dd0a2/Pay-Gap-Pound-Ad.001.jpeg" data-mid="166909475" border="0" src="https://freight.cargo.site/w/1000/i/573ed4d4064e65a592f409b8ebcb7fa3e580ba082459e3c3eab6a3c65a4dd0a2/Pay-Gap-Pound-Ad.001.jpeg" /> Press ItsNiceThat The Telegraph Creativebrief The Drum https://anderswendel.dk/Fuel-Service-1 Thu, 28 Mar 2024 11:25:41 +0000 Anders Wendel https://anderswendel.dk/Fuel-Service-1 Fuel Service Petrol pumps are not accessible to disabled drivers. This is a problem that limits the independence of the million disabled drivers in the UK. To promote it we told the inspiring story of a real Fuel Service user who overcame life changing injury to regain independence, and we proved that disabled people can achieve incredible things when they're given the right tools. We spoke to dozens of disabled veterans before finding Sargent Rick Clement, and over hours of interviews with Rick we found incredible real life stories of resilience that could be shaped into a heartwarming film and four effecting print executions. <img width="3165" height="4252" width_o="3165" height_o="4252" data-src="https://freight.cargo.site/t/original/i/d933f616d526c9b842364f9e885c7f0fd634f0e66237caeb118a55b3cfabf77f/Shell_The-Order_IC.jpg" data-mid="208271498" border="0" src="https://freight.cargo.site/w/1000/i/d933f616d526c9b842364f9e885c7f0fd634f0e66237caeb118a55b3cfabf77f/Shell_The-Order_IC.jpg" /> <img width="3165" height="4252" width_o="3165" height_o="4252" data-src="https://freight.cargo.site/t/original/i/d295499275243a66e9ec42df49b1a548b8fd23d56b0e1518ea723e8a3a4ef925/Shell_Max_IC.jpg" data-mid="208271495" border="0" src="https://freight.cargo.site/w/1000/i/d295499275243a66e9ec42df49b1a548b8fd23d56b0e1518ea723e8a3a4ef925/Shell_Max_IC.jpg" /> <img width="3165" height="4252" width_o="3165" height_o="4252" data-src="https://freight.cargo.site/t/original/i/290614247c14748fa31bb9143f4b54305688d630234008c3ee80ad408d175d65/Shell_The-Tattoo_IC.jpg" data-mid="208271499" border="0" src="https://freight.cargo.site/w/1000/i/290614247c14748fa31bb9143f4b54305688d630234008c3ee80ad408d175d65/Shell_The-Tattoo_IC.jpg" /> Eurobest Shortlist (Creative writing - posters) Brand Film Awards EMEA1 x Branded Content1 x Issues &amp; Reputation CrisisNYF Advertising Awards1 x Bronze Film Craft, Casting 2 x ShortlistsCreativePool Awards1 x Silver (Branded Content)1 x Bronze (Advertising Print) 1 x Bronze (Copywriting) 1 x Bronze (Photography) https://anderswendel.dk/Human-Rights-Our-Rights Wed, 26 Jun 2019 10:34:21 +0000 Anders Wendel https://anderswendel.dk/Human-Rights-Our-Rights Human Rights Our Rights Research revealed that right-wing media rhetoric was shaping a growing distrust of ‘human rights’ among Middle England audiences. To challenge this perception, the creative concept invited participants to confront the importance of human rights personally—by presenting them with fictional products that blatantly violated those very rights. Directed by Jonathan Pearson/Unit9 https://anderswendel.dk/Aalborg-Akvavit Thu, 24 Apr 2025 08:19:18 +0000 Anders Wendel https://anderswendel.dk/Aalborg-Akvavit Aalborg Akvavit Last year, Aalborg Akvavit raised a glass to all the wonderful quirks that make Danes delightfully misunderstood, with the line: “Cheers to everything the rest of the world doesn’t understand.” This year, we’ve taken it further – with a campaign that misses the mark on purpose. From smørrebrød to snaps, from “hygge” to our dry humour and blunt honesty – Danish culture often leaves outsiders scratching their heads. That’s exactly what we love. Continuing our mission to celebrate Danish identity, Aalborg Akvavit now turns the lens on artificial intelligence – and how hilariously wrong it gets us. In a series of tongue-in-cheek films, we showcase AI’s attempts to capture Denmark, resulting in surreal images of Christmas lunches, Dannebrog, smørrebrød and Snaps, all served with a healthy pour of self-irony. The film ask the danes to help train AI to know more about the danish spirit. All image prompts are real. No image manipulation’s been done. And no AI have been harmed in the process - we think. &nbsp; <img width="3440" height="1938" width_o="3440" height_o="1938" data-src="https://freight.cargo.site/t/original/i/934b9c4900870c2c8c1ceca89aff1a247fee279f940abe9ebd1c76d87542a9fa/Screenshot-2025-04-24-at-10.53.44.png" data-mid="231384548" border="0" src="https://freight.cargo.site/w/1000/i/934b9c4900870c2c8c1ceca89aff1a247fee279f940abe9ebd1c76d87542a9fa/Screenshot-2025-04-24-at-10.53.44.png" /><img width="3450" height="1942" width_o="3450" height_o="1942" data-src="https://freight.cargo.site/t/original/i/499eff7b21e05e48142fe49162e9e8fd49a4f503ead840251fb27da68e02a006/Screenshot-2025-04-24-at-10.54.53.png" data-mid="231384558" border="0" src="https://freight.cargo.site/w/1000/i/499eff7b21e05e48142fe49162e9e8fd49a4f503ead840251fb27da68e02a006/Screenshot-2025-04-24-at-10.54.53.png" /><img width="3452" height="1934" width_o="3452" height_o="1934" data-src="https://freight.cargo.site/t/original/i/b61d5f97d67414fa5184fdc4ddc9c219b3a77c4137e94e2eea94dfb8e476f17c/Screenshot-2025-04-24-at-10.53.16.png" data-mid="231384568" border="0" src="https://freight.cargo.site/w/1000/i/b61d5f97d67414fa5184fdc4ddc9c219b3a77c4137e94e2eea94dfb8e476f17c/Screenshot-2025-04-24-at-10.53.16.png" /><img width="3452" height="1936" width_o="3452" height_o="1936" data-src="https://freight.cargo.site/t/original/i/b600f9d34beceaa0672d593ee4f01e87220fba6a2b04f27d8a385ac75581c232/Screenshot-2025-04-24-at-10.59.42.png" data-mid="231390610" border="0" src="https://freight.cargo.site/w/1000/i/b600f9d34beceaa0672d593ee4f01e87220fba6a2b04f27d8a385ac75581c232/Screenshot-2025-04-24-at-10.59.42.png" /> https://anderswendel.dk/Royal-British-Legion Thu, 27 Oct 2016 09:15:13 +0000 Anders Wendel https://anderswendel.dk/Royal-British-Legion Royal British Legion The 'Rethink Remembrance' campaign for the Royal British Legion featured elderly veterans speaking the words of their young contemporaries. The scripts were created using the personal testimony of real inspirational young veterans, gathered during a long interview process and performed by old veterans. Directed by Neil Huxley/B-Reel Films <img width="5000" height="6401" width_o="5000" height_o="6401" data-src="https://freight.cargo.site/t/original/i/6ee01eb32d5098f295dca75fef0da845ba80d1e6df3107e90f25b771f988a5cc/RBL-Poppy-SP-Anna_340x265_o.jpg" data-mid="166909481" border="0" src="https://freight.cargo.site/w/1000/i/6ee01eb32d5098f295dca75fef0da845ba80d1e6df3107e90f25b771f988a5cc/RBL-Poppy-SP-Anna_340x265_o.jpg" /> <img width="5000" height="6401" width_o="5000" height_o="6401" data-src="https://freight.cargo.site/t/original/i/0bcfa88935b5505f96234b50e8543229b9d11c0506b27d0dfa085e9aa84ee643/RBL-Poppy-SP-Ben_340x265_o.jpg" data-mid="166909482" border="0" src="https://freight.cargo.site/w/1000/i/0bcfa88935b5505f96234b50e8543229b9d11c0506b27d0dfa085e9aa84ee643/RBL-Poppy-SP-Ben_340x265_o.jpg" /> <img width="5000" height="6400" width_o="5000" height_o="6400" data-src="https://freight.cargo.site/t/original/i/c7c6ffcb7d3e727057435721042b4cff9ace5b59c446ff2eac23e4ee8c6f7195/RBL-Poppy-SP-Sam_340x265_o.jpg" data-mid="166909483" border="0" src="https://freight.cargo.site/w/1000/i/c7c6ffcb7d3e727057435721042b4cff9ace5b59c446ff2eac23e4ee8c6f7195/RBL-Poppy-SP-Sam_340x265_o.jpg" /> <img width="5000" height="6401" width_o="5000" height_o="6401" data-src="https://freight.cargo.site/t/original/i/47af408bf209d27eeb4eb744120c0b3902aff33cd44fe7f36c3cea272ed370ae/RBL-Poppy-SP-Stewart_340x265_o.jpg" data-mid="166909484" border="0" src="https://freight.cargo.site/w/1000/i/47af408bf209d27eeb4eb744120c0b3902aff33cd44fe7f36c3cea272ed370ae/RBL-Poppy-SP-Stewart_340x265_o.jpg" /> Photography by David Eustace/Miss Jones AgencyAwards1x Gold1x Shortlist https://anderswendel.dk/Waitrose Thu, 29 Jan 2015 11:00:40 +0000 Anders Wendel https://anderswendel.dk/Waitrose Waitrose - Donate Your Voice The idea allowed the public to take ownership of the music for the Waitrose Christmas TV commercial. Using a specially built karaoke website, users recorded themselves singing acapella. These recorded voices were then mixed to form a choir. The track, recorded by the nation, formed the soundtrack for our Christmas TV ad. Shot by Jake Hopewell/Park Pictures <img width="973" height="627" width_o="973" height_o="627" data-src="https://freight.cargo.site/t/original/i/2806cd9a23fb728487ea597492b3b5d01ee4645d4e84ef6eb101da8b59dfb458/waitrose-donate-your-voice.jpg" data-mid="166909487" border="0" src="https://freight.cargo.site/w/973/i/2806cd9a23fb728487ea597492b3b5d01ee4645d4e84ef6eb101da8b59dfb458/waitrose-donate-your-voice.jpg" /><img width="870" height="491" width_o="870" height_o="491" data-src="https://freight.cargo.site/t/original/i/c691631dd61497b367c16c77688bc195dfa92b234b09ba5b6e378e7d57966e34/1d06bb31706943.565d83dfcacc7.jpg" data-mid="166909488" border="0" src="https://freight.cargo.site/w/870/i/c691631dd61497b367c16c77688bc195dfa92b234b09ba5b6e378e7d57966e34/1d06bb31706943.565d83dfcacc7.jpg" /><img width="870" height="491" width_o="870" height_o="491" data-src="https://freight.cargo.site/t/original/i/f21ebb28df0f538698e49b9d5fdd255e427d1a0bfe4f5988d94423b17a24db22/d1b89931706943.565d83dfc9951.jpg" data-mid="166909489" border="0" src="https://freight.cargo.site/w/870/i/f21ebb28df0f538698e49b9d5fdd255e427d1a0bfe4f5988d94423b17a24db22/d1b89931706943.565d83dfc9951.jpg" /><img width="870" height="491" width_o="870" height_o="491" data-src="https://freight.cargo.site/t/original/i/e10a766d3c98c51f913087d93d28f90eaba578540c69963388a9c2a86f1fd1b0/47c49031706943.565d83dfcc181.jpg" data-mid="166909490" border="0" src="https://freight.cargo.site/w/870/i/e10a766d3c98c51f913087d93d28f90eaba578540c69963388a9c2a86f1fd1b0/47c49031706943.565d83dfcc181.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2555620e7d59e63a9a7d569506bf71dbdfae6812efb26039e0c0a4c042f8eb9b/waitrose-donate-your-voice-07.jpg" data-mid="166909491" border="0" src="https://freight.cargo.site/w/1000/i/2555620e7d59e63a9a7d569506bf71dbdfae6812efb26039e0c0a4c042f8eb9b/waitrose-donate-your-voice-07.jpg" /><img width="1024" height="576" width_o="1024" height_o="576" data-src="https://freight.cargo.site/t/original/i/ebd2204e5c539e0447278915915f7360bee322b0cc9f86f91ce8643f62fff11d/maxresdefault.jpg" data-mid="166909492" border="0" src="https://freight.cargo.site/w/1000/i/ebd2204e5c539e0447278915915f7360bee322b0cc9f86f91ce8643f62fff11d/maxresdefault.jpg" /> Awards Silver at Creative Circle 2015 - DIGITAL - Best Site/Microsite - Single. Silver at Creative Circle 2015 - DIGITAL CRAFT - Best Art Direction - Single. Campaign BIG Awards Retail finalist. https://anderswendel.dk/Costa-Coffee Thu, 13 Apr 2023 09:16:11 +0000 Anders Wendel https://anderswendel.dk/Costa-Coffee Costa Coffee - Made a little better The first brand Costa Coffee Uk. The advert launched the consumer facing strat and line Made a little better. Directed by Tom Green / Stink Produtions <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8a117aaf00905d095d3322cde7d594851293fe9ab200932e3c504c1cfb713388/RoadsideD48s_Costa_MALB_RGB_1920x1080_Dogs.jpeg" data-mid="175399966" border="0" src="https://freight.cargo.site/w/1000/i/8a117aaf00905d095d3322cde7d594851293fe9ab200932e3c504c1cfb713388/RoadsideD48s_Costa_MALB_RGB_1920x1080_Dogs.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b7d3d22ca69db89d2e3d092b109b34983d7b92ac11e807533dc1bd1188f16c2c/RoadsideD48s_Costa_MALB_RGB_1920x1080_Family.jpeg" data-mid="175399984" border="0" src="https://freight.cargo.site/w/1000/i/b7d3d22ca69db89d2e3d092b109b34983d7b92ac11e807533dc1bd1188f16c2c/RoadsideD48s_Costa_MALB_RGB_1920x1080_Family.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1d0841286a9a8e79cb5d22fc3c1438c82d9f676f6ae69044ef51d5fdb1e87e72/RoadsideD48s_Costa_MALB_RGB_1920x1080_Festival.jpeg" data-mid="175400000" border="0" src="https://freight.cargo.site/w/1000/i/1d0841286a9a8e79cb5d22fc3c1438c82d9f676f6ae69044ef51d5fdb1e87e72/RoadsideD48s_Costa_MALB_RGB_1920x1080_Festival.jpeg" /> Shot by Dan Burn Forti <img width="1500" height="1046" width_o="1500" height_o="1046" data-src="https://freight.cargo.site/t/original/i/e2339da55c032a4891a7f2ba6fdc093dd5469f72210e9b673908e6bc55b33c03/Screenshot-2024-05-03-at-11.41.09_4_1500.png" data-mid="232951942" border="0" src="https://freight.cargo.site/w/1000/i/e2339da55c032a4891a7f2ba6fdc093dd5469f72210e9b673908e6bc55b33c03/Screenshot-2024-05-03-at-11.41.09_4_1500.png" /> <img width="1500" height="1063" width_o="1500" height_o="1063" data-src="https://freight.cargo.site/t/original/i/156e2892f1824ba32e9740e64e829375586537eb46e14c3367b3c32d425af326/Screenshot-2024-05-03-at-11.41.25_5_1500.png" data-mid="232951943" border="0" src="https://freight.cargo.site/w/1000/i/156e2892f1824ba32e9740e64e829375586537eb46e14c3367b3c32d425af326/Screenshot-2024-05-03-at-11.41.25_5_1500.png" /> <img width="752" height="1122" width_o="752" height_o="1122" data-src="https://freight.cargo.site/t/original/i/39dea07f0ff6c96e10045aa426722c70568f1c1b37ade82bdd3e8f3bbd6088c5/Screenshot-2024-05-03-at-11.41.59_6_7_752.png" data-mid="232951944" border="0" src="https://freight.cargo.site/w/752/i/39dea07f0ff6c96e10045aa426722c70568f1c1b37ade82bdd3e8f3bbd6088c5/Screenshot-2024-05-03-at-11.41.59_6_7_752.png" /> https://anderswendel.dk/Royal-Horticultural-Society Mon, 23 May 2022 12:28:29 +0000 Anders Wendel https://anderswendel.dk/Royal-Horticultural-Society The Royal Horticultural Society The Royal Horticultural Society wanted to shake off their haughty old fashioned image and attract a wider demographic of amateur gardeners with its offering of gardening advice and inspiration. The campaign ‘We Speak Plant’ was made by Blink Inc, the effects are all in camera, created by their incredible puppeteers.Directed by Catherine Prowse/BlinkInk <img width="1728" height="864" width_o="1728" height_o="864" data-src="https://freight.cargo.site/t/original/i/82b6da08ab55dd5c11fc702e84e12187ccd2781e6b344fd16dcf3d8f36ae724d/RHS_Rose_48s.jpg" data-mid="166909479" border="0" src="https://freight.cargo.site/w/1000/i/82b6da08ab55dd5c11fc702e84e12187ccd2781e6b344fd16dcf3d8f36ae724d/RHS_Rose_48s.jpg" /><img width="1700" height="850" width_o="1700" height_o="850" data-src="https://freight.cargo.site/t/original/i/eb0b52234ec4e60d6b566abe5ef6d268db269df92705fb0c35e4217a27916a82/RHS_Pansy-Drown-48s.jpg" data-mid="166909480" border="0" src="https://freight.cargo.site/w/1000/i/eb0b52234ec4e60d6b566abe5ef6d268db269df92705fb0c35e4217a27916a82/RHS_Pansy-Drown-48s.jpg" /> https://anderswendel.dk/BBC Wed, 11 Feb 2015 16:24:37 +0000 Anders Wendel https://anderswendel.dk/BBC BBC Over the years I’ve created four campaigns for the BBC: iPlayer, CBBC, World Service and BBC Personalise. BBC iPlayer - Discover Amazing In this spot we street cast non actors for these BBC iPlayer ads. In a series of workshop sessions our performers were asked to seek out BBC programmes and improvise monologues around the shows they enjoyed. Colloquial language was gathered during these sessions and we wrote scripts using the performers organic speech patterns and turns of phrase. Directed by Benito Montorio/MJZ BBC World Service The idea for this BBC World Service spot was to demonstrate how news, storytelling and docs from all over the world are brought to life by the BBC with more thorough journalism than that of any other radio service. Directed by Chris Palmer/Gorgeous Films CBBC - Just imagine We were tasked with the rebranding of Children's BBC. The line 'Just Imagine' led us down the rabbit hole to visualise the impossible made possible by the magic of television. Directed by Ben Scott/RSA Films BBC Personalised - Steve The Dog The BBC Personalise brief required us to inform licence payers that they would need to sign in to access the BBC's online services. Coming up with 'Steve the Dog' allowed us to write product heavy messaging with watchability, warmth and humour. Directed by Ben McGregor/Knucklehead